Ariel Leizgold: When you're opening your own bar, you should forget about sleep

There is no such thing as “just a minor detail” — every detail is equally important.

The ideal bartender is an impartial host who gives his guests the gift of unforgettable impressions, without pursuing materialistic interests. On the other hand, money is a part of our industry today.

During interviews, I always ask employees to tell me a story. I listen to how candidates tell it, study their body language, and make a conclusion as to how passionately involved they will be in their work.

Working at a bar is like a show that goes on every night. You dress up, get your stage and props ready, and come alive inside your role.

Ego is the dark side of mixology.

As a bar owner, I enjoy drinking with my guests sometimes.

There should be no more than 20 cocktails on your bar menu. Try to keep the list focused, and change it at least once a season. That's exactly what I do.

You should be charming and delightful with your locals, giving them a chance to fall for your magic and incredible personality.

I still ask my mother for advice – she is an amazing cook and a very caring woman.

In bars, I like a classic, old-fashioned look — vests, black tie, braces.

A good mixologist likes to take on challenges.

My aspirations are far beyond anything I’ve already achieved.

Photo: Dmitry Shapira